WEBSITE PROJECT / KITCHENWARE & RESTAURANT EQUIPMENT
Boonsirichai.
A business, made easier to explore.
A website development project for a business supplying kitchenware and restaurant equipment. The public site gives visitors product categories, catalog browsing and ways to contact the business.
CLIENT CONTEXT & GOAL
Help customers find
their way through the catalog.
Boonsirichai offers kitchenware and restaurant equipment. Visitors need to understand the range, find a relevant category, look at products and know how to ask the business for more information.
The project goal was a useful business website and better discoverability for relevant searches within the business’s actual service area.
ROLE & PROJECT SCOPE
Website development
by Kittichai.
Website development by Kittichai Punjawat, as identified in the project brief.
This case study focuses on the public website: a place to explore kitchenware and restaurant equipment and reach the business with a product question.
The website views show the current visitor journey, with product navigation, kitchenware categories, catalog information and the client’s own contact options.
THE VISITOR JOURNEY
From a broad need
to a useful next step.
- Start with a kitchenware or equipment category that matches the visitor’s need.
- Browse the available products and catalog information on the client website.
- Use the client’s own contact options to ask about products or request information.
REPORTED OUTCOME
Search visibility,
with the context kept clear.
REPORTED BY KITTICHAI PUNJAWAT
Kittichai reports that the Boonsirichai website now appears among the leading results for relevant searches within the business’s service area.
Owner-reported search visibility. No independently measured ranking or growth figure is claimed. Results can vary by query, location, device and date.
LET’S BUILD SOMETHING USEFUL
Let’s make your website useful to the people who need it.
Discuss a business website with clear content, sensible navigation and a working inquiry journey.